Event Calendar

Wednesday, October 7, 2020

Cooperative Communications and Public Opinion: The Director's Perspective (BLC)

Start Date: 10/7/2020 9:00 AM CDT
End Date: 10/7/2020 4:00 PM CDT

Venue Name: Holiday Inn South

Location:
4751 Owen Ayers Ct
Eau Claire, WI  United States  54701

Organization Name: Wisconsin Electric Cooperative Association

Contact:
Wendy Fassbind
Email: wendy@weca.coop
Phone: (608) 467-4589

An inherent risk of exposure to COVID-19 exists in any public place where people are present.  By attending this event, you voluntarily assume all risks related to exposure to COVID-19.



ROOM BLOCK
Location: Holiday Inn South
Room Block Name:  Wisconsin Electric Cooperative Association
Room Cut-Off: 
Rate:

Registration: 8:30 a.m.
Program: 9 a.m.-4 p.m.

Cooperative Communications and Public Opinion: The Director's Perspective (#914.1)
1-1/2 Skill Builder Credits

Given the challenges of the evolving energy landscape, effective communications from the cooperative is an area of increasing importance. Whether communicating future rate increases or advertising our cooperative’s participation in renewable energy programs, strong communication programs can strengthen your identity with member-consumers and build loyalty.

Key topics:
  • The difference between the communication roles and responsibilities of directors and those of cooperative staff
  • The purpose of a communications policy
  • The value of a message
  • How a cooperative can manage messages and public perception


Associate Membership

Associate membership in the Wisconsin Electric Cooperative Association provides a continuing opportunity for providers of goods, services, materials, and equipment to build and maintain networking contacts with Wisconsin's electric co-ops and others with interests and needs related to all aspects of the electric power industry.

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